“Anti Vuvuzela Filter” promises quieter World Cup – AsiaOne
JOHANNESBURG, S AFRICA – An online company has begun marketing an “Anti Vuvuzela Filter” that promises to silence the sound of the controversial plastic trumpets that have become the trademark of South Africa’s World Cup. The company’s web site, antivuvuzelafilter.com, sells an MP3 audio file for 2

FIFA questions brewery dress marketing – ESPN Soccernet
JOHANNESBURG — More than 30 women showed up at the Netherlands-Denmark match Monday wearing orange minidresses emblazoned with the name of a Dutch brewery, earning them a red card from World Cup officials who acted to

NTT’s “Kazaspot” Combines Mobile Marketing with “Osaifu-Keitai” Mobile Wallet – Converge Network Digest
NTT Communications is introducing a software-as-a-service (SaaS) mobile-marketing solution that enables stores to engage consumers via mobile phones embedded with contactless IC chips, known as Osaifu-Keitai (“mobile

GSI Commerce and Keurig Extend Multiyear E-Commerce Agreement – Yahoo Finance
KING OF PRUSSIA, Pa.–(BUSINESS WIRE)–GSI Commerce Inc. (Nasdaq: GSIC – News ), a leading provider of e-commerce and interactive marketing solutions, today announced it has signed a multiyear extension with Keurig

The Xilinx Spartan-6 FPGA PCIe I/O Reference Design Available Now From Avnet Electronics Marketing. (Photo: Business Wire) – Street.Com
Avnet Electronics Marketing Americas , a business region of Avnet, Inc. (NYSE: AVT), announces the release of the Xilinx Spartan-6 FPGA PCIe I/O Reference Design using the Intel® Atom™ processor Z510 for embedded applications. The reference design includes a complete set of software drivers

E-mail marketing – dmnews.com
Marketers have long debated the best way to send consumers offers through e-mail. They question how much they should give; when to give; if a percentage off works better than a flat fee; or whether giving a discount or